Apple is a companionship that inspires more extreme veneration than most , but their a la mode release will really separate the superfans from the run - of - the - mill admirers . It ’s an intact coffee table book full of picture of the company ’s technology , asArs Technicareports . The solicitation is calledDesigned by Apple in California .
The hardcover , linen - bound book — all white , course — is full of 450 oculus - confect photographs tracing 20 twelvemonth of Apple ’s germinate design work . It features sometime - school favorites like the 1998 iMac to the game - changing original iPhone to the unremarkable 2015 Apple Pencil . The book was created with the mind of exploring Apple ’s design philosophy and its history of excogitation .
“ This archive is think to be a gentle gather of many of the products the squad has designed over the class , " saidJony I ve , the company ’s longtime design guru , in apress statement . The ledger is give to I ve , who ’s arguably been the most influential leader at the company aside from Steve Jobs . “ We go for it brings some understanding to how and why they exist , while dish out as a resourcefulness for scholar of all design discipline , ” I ve said .
There are two version of the book , a 10 - inch by 13 - in copy , and a 13 - in by 16 - inch copy . Sort of like select the iPhone 6 or the iPhone 6 Plus . The smaller version come with a slightly smaller cost tag , at $ 199 , while you’re able to await to beat out out $ 300 for the bigger ledger . Even the newspaper is highbrow : the company key the Good Book being fill with “ specially milled , custom - dyed report with gold lustrelessness silver edges , using eight color separations and depleted - touch ink . ” ( Ghostingis when an unwanted trope appears on a page due to a defect in the printing machine organization . )
If you are a normal person who likely wo n’t pass $ 300 on a Word of God full of gadget picture , it ’ll be on video display at Apple stores , where you’re able to browse it for free .
[ h / tArs Technica ]
All picture from Designed by Apple in California courtesyApple
